Luke, Are You Ready To Make More In The Next 12 Months Than You Did In The Last 12 Years?

You’ve heard it before right?

I am sure we have all been subjected to the ‘millionaire’ idea via some internet marketing guru?

(I remember reading a tweet on twitter some weeks ago where someone asked “how come there are all these people who do not earn six figures telling me how to earn six figures?”) - great question!

Well, I have some ideas forInternet Marketers…and they are all about what I call the rules of engagement!;

1.  COMMUNICATE - This is about listening as well as talking.  So here is an idea…ask me what I might want to sign up to, but make it personal!  ”Luke I see you are into Personal Branding…well this product from XYZ might interest you” or “Luke, you signed up to our free seminar in a few weeks, I was wondering what food or drinks you might like to see served at the event?”

2.  INSPIRE - This involves involving and sharing stories.  And I am not talking about the same lame story where you were an expert in nothing, and then learnt how to make $1m a week using this new product!  Tell me about your family or what you really enjoy doing, and some of the adventures you have had!

3.  SUPPORT - Now some IM legends like Mike Filsaime for example get this…they follow up and want you to succeed.  Supporting involves helping and giving.  Some internet marketers give free gifts away..but how about giving some time.  In other words, give me some coaching on how we might make your product fly?  I used to see this activity early in the IM days, but see less of it now?

So there you go, some simple tips on how you MIGHT sell a little more via your internet marketing tactics.  I know that success in Internet Marketing is all about the list, and all about the ‘numbers’ but sales is also about longer term relationships and conversion rates!

Who does this now…well Tim Ferriss is the best recent example of an Internet Marketer for me!  He understood all about INSPIRING and SUPPORTING.  He did amazing things and shared this with us, and he made genuine videos with advice and tips (like how to pack with minimal effort) and he shared REAL stories with us (like the skydiving with his brother on his birthday), and he wrote a book…a best seller.  Tim Ferriss was an Internet Marketer, and most if us did not even recognise this!  We might not all be as talented as Tim, but I reckon Tim’s real secret was..he genuinely LOVED what he was selling, and LOVED the game that is Internet Marketing…if you are in the game to make a buck; you might end up with little in return!

As Gary Vaynerchuk said “you can be just as broke doing shit you like”